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Tracking Custom Fundraisers (Formerly 1-Click) Using Marketing Sources

Harry Gardner avatar
Written by Harry Gardner
Updated over a week ago

Marketing Sources allow you to view where a supporter has signed up and created their fundraiser. To set up tracking for your custom Facebook fundraiser (formerly 1-Click), here are the steps:

  1. Add ''?source='' followed by a code of your choice e.g. ''emailcampaign'', to the end of the Custom Facebook fundraiser URL so it looks something like this: https://givepanel.me/fb/9Wb000?source=emailcampaign or https://givepanel.me/fb/9Wb000?source=facebookgroup

  2. Paste the updated short URL into your marketing

  3. To see which fundraiser was created with what URL, click ''Export to CSV'' from the fundraiser's section. You will see a new column titled ''Marketing Source'' which will list all the marketing sources that have been triggered. Alternatively you can export a fundraiser report from the report builder and append the ''marketing source'' column.

The source code can also be added to the end of a event registration with 1-click form, which in turn, will associate fundraisers created via this link with the marketing source code too.

Please note, the “&” symbol isn’t supported in source codes. If you include it, the system will treat it as a separator and split your source code.

For example:

?source=email&facebook

would be recorded only as email.

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