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How Unsubscribes Work in GivePanel
How Unsubscribes Work in GivePanel

Easily manage event-specific unsubscribes in GivePanel without affecting supporters' overall opt-in status.

Harry Gardner avatar
Written by Harry Gardner
Updated this week

Event-Specific Email Lists

When someone registers for an event through a GivePanel event registration form, they’re added to an email list for the specific event or campaign that they have registered for (if an email journey is set up).

Opt-In

The “opt-in” options on the event registration form capture broader permission for all marketing communications—not just for the event they’re signing up for. This allows you to reach them across all channels they’ve opted into regardless of the supporter unsubscribing from the event specific email journey.

Unsubscribing from an Event

Each GivePanel email includes an option for supporters to unsubscribe specifically from that event’s email journey (e.g., “Unsubscribe from emails about our [event name] event”). This action removes them from that event’s email journey but it doesn’t change their general opt-in status that they provided when registering for the event, so they’re still eligible for other opted-in communications.

Manually Adding Unsubscribes

If a supporter requests removal from an event list, you can manually add them to the event’s unsubscribe list in GivePanel. Learn more about this here.


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