When using GivePanel Events, supporters may discover your campaign in different ways within JustGiving. Without redirects in place, supporters can create a fundraising page directly in JustGiving without registering for your event. This can lead to gaps in registration data, reporting, and supporter communications.
To avoid this, there are two key places where redirects should be set up to guide supporters into your GivePanel Event registration flow.
Why this matters
Setting up these redirects ensures that:
All supporters go through your GivePanel Event registration flow
Registrations and fundraisers are correctly linked
Reporting and email journeys remain accurate
1. JustGiving Campaign Page (Start Fundraising button)
When you create a JustGiving Campaign, a public campaign page is generated. Within this page, supporters have the option to click Start Fundraising.
If a redirect is not in place, they will create a fundraising page directly in JustGiving without registering. Setting up a redirect ensures they are instead sent to your GivePanel event registration page.
See how to set this up: Redirecting the “Start Fundraising” Button on a JustGiving Campaign Page to Your GivePanel Event
2. JustGiving Event Page (found in JustGiving)
Supporters may also come across your JustGiving event directly (for example via search or JustGiving listings). If a redirect is not in place, they can create a fundraising page without purchasing a ticket or registering for your event.
If this is a charity owned event, a redirect can be set up to send supporters to your GivePanel event registration page instead, ensuring they complete registration before creating a fundraiser. Please note this isn’t possible for public events.
Setting up a redirect helps guide supporters to the correct journey, ensuring they register / purchase tickets too.
See how to set this up: Redirecting a JustGiving Event Page to Your GivePanel Event Registration Page
How these work together
Once both redirects are in place:
Supporter lands on JustGiving (campaign or event)
Clicks Start Fundraising
Redirected to GivePanel event registration
Completes registration or ticket purchase
Fundraiser is created and linked correctly
Important note
If either redirect is not set up, supporters may still be able to create fundraising pages directly in JustGiving without registering. It’s recommended to have both redirects in place to ensure a consistent supporter journey.
